Linguarama Specialist Group Programmes enable participants to improve their Business English language skills in a specific professional or communication area. Discussion topics and case studies are chosen based on the needs of the group participants. All programmes will include elements of general business English.
The following information provides an outline of typical areas which might be covered for each programme. However, programmes will be adapted to the needs of each group according to their aims and expected outcomes. All courses are one-week programmes.
Participants should have an intermediate level of English to attend these programmes. A language test will be carried out before the course.
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English for Meetings and Negotiations
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Starting Dates
2012: Cheney Court 20 February, Cheney Court 05 March, Cheney Court 26 March, Cheney Court 09 April, Cheney Court 07 May, Cheney Court 28 May, Cheney Court 18 June, Cheney Court 09 July, Cheney Court 30 July, Cheney Court 13 August, Cheney Court 03 September, Cheney Court 24 September, Cheney Court 15 October, Cheney Court 05 November, Cheney Court 26 November, Cheney Court 10 December
- Analysis and discussion of the procedure of meetings and negotiations
- Raising awareness of behavioural and cross cultural factors which affect meetings
- language for participating in a meeting (e.g. giving opinions, clarifying ideas, agreeing and disagreeing)
- Language for participating in a negotiation (e.g. proposing, bargaining, compromising, negotiation tactics)
- Diplomatic language
More about English for Meetings and Negotiations
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English for Finance
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Starting Dates
2012: London 13 February, London 19 March, London 14 May, London 25 June, London 23 July, London 15 October, London 26 November
- The vocabulary of International Finance - planning, strategy and policy
- Reporting successfully - financial statements and reports
- Evaluating case studies
- Describing company performance
- Contributing to financial meetings clearly and persuasively
more about English for Finance
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English for Presentations
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Starting Dates
2012: Cheney Court 13 February, London 05 March, Cheney Court 12 March, London 09 April, Cheney Court 14 May, London 28 May, Cheney Court 02 July, London 09 July, London 06 August, Cheney Court 27 August, London 01 October, Cheney Court 12 November, London 19 November
- Language of presentations (e.g. introducing yourself and the presentation, linking the presentation, dealing with questions, summarising)
- Language for making an impact when presenting
- Analysis and discussion of both presentation skills and presentation language
- Preparing and presenting visuals
- Practice presentations using participants’ own authentic materials - with video analysis and feedback
More about English for Presentations
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English for Marketing
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Starting Dates
2012: Stratford-upon-Avon 13 February, Stratford-upon-Avon 09 April, Stratford-upon-Avon 23 July, Stratford-upon-Avon 20 August, Stratford-upon-Avon 17 September, Stratford-upon-Avon 26 November
- Marketing-specific topics, e.g. marketing strategy, the marketing mix, the marketing plan, understanding the customer, market research, direct marketing, current trends
- Language for marketing-related meetings (e.g. measuring effectiveness of marketing strategies and evaluation of them)
- Presenting marketing information, both verbally and in written form
- Extension of marketing vocabulary
more about English for Marketing
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English for Corporate Communications
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Starting Dates
2012: Cheney Court 19 March, Cheney Court 04 June, Cheney Court 06 August, Cheney Court 08 October, Cheney Court 19 November
- Organising and clarifying your message in English
- Identifying your key audiences and understanding their needs
- Discussing the elements of a Corporate Communications Strategy
- Anticipating and handling crisis issues and situations in English
- Writing Press Releases
More about English for Corporate Communications
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English for Project Management
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Starting Dates
2012: Cheney Court 20 February, Cheney Court 14 May, Cheney Court 22 October, Cheney Court 03 December
- Establishing Project scope and objectives
- Critical Path Analysis
- Participating effectively in Project meetings
- Assessing Projects - Why Projects fail
- Reporting on Project status
Learn more about English for Project Management
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English for PAs and Secretaries
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Starting Dates
2012: London 13 February, Stratford-upon-Avon 12 March, London 19 March, Stratford-upon-Avon 02 April, London 09 April, London 14 May, Stratford-upon-Avon 28 May, London 11 June, Stratford-upon-Avon 02 July, London 09 July, Stratford-upon-Avon 30 July, London 06 August, Stratford-upon-Avon 10 September, London 17 September, London 15 October, Stratford-upon-Avon 15 October, Stratford-upon-Avon 12 November, London 26 November
- Effective telephoning in English
- E-mail and other office correspondence (e.g. memos, formal and informal letters)
- Dealing with visitors
- Making arrangements (e.g. for meetings, conferences)
- Writing and checking presentations
More about English for PAs and Secretaries
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English for Lawyers
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Starting Dates
2012: London 20 February, London 26 March, London 30 April, London 11 June, London 03 September, London 05 November
- An overview of the English legal system
- Extension of legal vocabulary
- Writing skills for letters of advice
- Drafting skills for contracts
- Functional language for legal meetings and negotiations
- Visit to the criminal or civil law courts
More about English for Lawyers
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Writing Skills in English
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Starting Dates
2012: Stratford-upon-Avon 19 March, Stratford-upon-Avon 14 May, Stratford-upon-Avon 16 July, Stratford-upon-Avon 27 August, Stratford-upon-Avon 29 October, Stratford-upon-Avon 10 December
- Analysis and discussion of writing skills and the writing process
- Appropriate grammatical points
- A model for writing: the 6C ’s - clarity, conciseness, correctness, courtesy, consistency and completeness
- Spoken language vs. written language
- Style and tone
- Developing writing skills for different types of document (e.g. emails, letters, reports)
More about Writing Skills in English
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English for Human Resources
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Starting Dates
2012: Cheney Court 27 February, Cheney Court 30 April, Cheney Court 11 June, Cheney Court 02 July, Cheney Court 06 August, Cheney Court 20 August, Cheney Court 10 September, Cheney Court 01 October, Cheney Court 29 October, Cheney Court 19 November, Cheney Court 03 December
- Human Resources-specific topics: e.g. interviewing, conducting appraisals, training and development, recruitment policy, legal issues for contracts, compensation and benefit, strategic planning
- Language for Human Resources-related meetings
- Presenting Human Resources information clearly, both verbally and in written form
- Extension of Human Resources vocabulary
More about English for Human Resources
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English for Logistics and Supply Chain Management
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Starting Dates
2012: Cheney Court 27 February, Cheney Court 21 May, Cheney Court 18 June, Cheney Court 30 July, Cheney Court 29 October
- Cost effective and flexible supply chain solutions
- The challenges of managing international supply chains
- Planning warehousing solutions
- Analysing supply chain models
- Assessing the benefits of third party logistics (3PL)
- Shared user services to provide flexibility
More about English for Logistics and Supply Chain Management
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English for International IT Management
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Starting Dates
2012: London 23 April, London 22 October, London 26 November
- IT-specific topics: e.g. hardware and software, networking, data security and protection, legal issues
- Spoken language vs. written language
- Language for IT related meetings
- Meetings and presentations for IT/IS
- Extension of IT vocabulary
More about English for International IT Management
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English for International Sales and Sales Management
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Starting Dates
2012: London 02 April, London 18 June, London 08 October, London 12 November
- The language of sales
- Cross cultural differences
- English for sales meetings
- Dealing with questions, objections and negotiations
- Agreeing, disagreeing, persuading and influencing
- Telephone language and skills
- Sales vocabulary
More about English for International Sales and Sales Managment
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English for Purchasing Managers
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Starting Dates
2012: Stratford-upon-Avon 20 February, Stratford-upon-Avon 30 April, Stratford-upon-Avon 30 July, Stratford-upon-Avon 08 October, Stratford-upon-Avon 19 November
- Presenting pivotal aspects of the purchasing process
- Vocabulary enrichment: purchasing, competition, price, global marketplace, finance
- Relationship management – effective negotiating, persuading and achieving desired outcomes
- Forecasting future trends and changes
- Business simulation case study
- Critical feedback on accuracy and pronunciation
More about English for Purchasing Managers
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English for International Auditors
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Starting Dates
2012: London 26 March, London 07 May, London 02 July, London 03 September, London 05 November
- The vocabulary of international audit
- Successful reporting
- Evaluating case studies
- Company performance
More about English for International Auditors
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English for Key Account Managers
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Starting Dates
2012: Stratford-upon-Avon 27 February, Stratford-upon-Avon 07 May, Stratford-upon-Avon 09 July, Stratford-upon-Avon 13 August, Stratford-upon-Avon 10 September, Stratford-upon-Avon 15 October, Stratford-upon-Avon 03 December
- Profiling a Key Account
- Vocabulary enrichment: commercial, social, man motivation, team building
- Relationship management – influencing and negotiating with multiple contacts, effective questioning techniques, data analysis and recommendations
- Communicating effectively with business partners
- Business simulation case study
- Critical feedback on accuracy
More about English for Key Account Managers
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English for the Energy, Oil & Gas Industry
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Starting Dates
2012: London 20 February, Stratford-upon-Avon 26 March, London 30 April, Stratford-upon-Avon 11 June, London 03 September, London 05 November, Stratford-upon-Avon 10 December
- Improve your English language skills in contexts relevant to your role
- Develop your ability to communicate information across sectors in English
- Benchmark your knowledge with other oil and gas industry professionals
- Discuss oil and gas industry case studies
- Build on your skills in presenting technical information in English related to the oil and gas industry
- Increase your confidence when dealing with clients and colleagues in English
- Fast track the development in your overall language ability
More about: English for the Energy, Oil & Gas Industry
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English for the Insurance Industry
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Starting Dates
2012: London 19 March, London 23 July, London 15 October
- Vocabulary extension for core and specific subject areas in the insurance industry
- Interactive practice of insurance business communication skills
- Discussion of current and relevant insurance topics
More about English for the Insurance Industry
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English for Professional Telephoning and Emailing
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Starting Dates
2012: London 27 February, Stratford-upon-Avon 09 April, London 04 June, Stratford-upon-Avon 16 July, London 10 September, Stratford-upon-Avon 22 October
- Preparing calls, asking for and giving information, handling discussions
- Analysis and practice of telephone skills
- Writing effective and convincing emails
More about English for Professional Telephoning & Emailing
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English for Retail
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Starting Dates
2012: London 12 March, London 21 May, London 24 September, London 19 November
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English for Effective Networking
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Starting Dates
2012: London 27 February, London 30 April, London 04 June, London 16 July, London 10 September, London 29 October
- Increase your confidence and perfect the language needed for making small talk,
socialising and networking effectively with business associates from all cultures.
- Learn how to follow up business opportunities in a confident and professional
manner.
- Maximise your opportunities to build relationships by analysing what makes an
effective networker, from body language and use of voice to language that you use.
- Share ideas and experiences with other professionals
- Practise your networking techniques in role-plays with guidance and feedback
from experienced and qualified business trainers
For more information: Effective Networking in English
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